Move Portugal is a real estate agent in Portugal focused in the Oeste Region also known as the Silver Coast.

15 April 2008

Silver Coast, New Shopping Centre inspired by local culture


The future shopping center that Sonae Sierra intends to build between the hypermarket Modelo and the Health Centre of Caldas da Rainha is inspired by the legacy of Rafael Bordalo Pinheiro, a famous figure of the town.

The request for prior information given by the company in the local City Council has presented the study pictures of a North-American company based in Texas - the fd2s - with clear references to Ze Povinho and other creations by Rafael Bordalo Pinheiro.

The Rainha Shopping provides throughout its surrounding images of the universe of the ceramist, according to a protocol that Sonae Sierra signed with the Faiancas Rafael Bordalo Pinheiro. "We want the local habitants to review the local heritage in our building, and recognize what is their tradition and their culture," explained in prior note.

According to the initial designs submitted by the Texan company, Ze Povinho, tiles and ceramics from Faiancas will decorate the future shopping centre.

The fd2s has worked with Sonae in preparing the project for a shopping in Campinas, Brazil. The park D. Pedro is "the first shopping centre of thematic and specialized "of the country, according to its presentation on the Internet "The pioneer model of the Park D. Pedro is allied to the welfare and entertainment of the local community and special concern with the environment, "added.

As to the draft architecture, it is now the responsibility of Quintela Jose da Fonseca, after the Department of Planning and Urbanism (DPU) of City Council, raising some doubts about the integration planning and excessive volume the first draft presented.

The new project is more appealing to the Mayor, according to Gazeta,. But still there is no official position on the prior information.

Sonae Sierra refers, in the document presented, that they want to "develop a building 'icon', a landmark for the city, with a design of rounded forms, vertical development in terraces, with the clear objective of reducing the visual volume." Flower pots were made with natural landscaping, "thus removing the impact that the three floors could create regarding the street and passers-by."

The air link between the new building and Modelo Hypermarket, considered crucial in terms of trade and use, "is also an event in terms of Urban Design and Design." According to the images available, the impact of such air link in the new proposal is smaller than the previous one, because it is done in an area below.

The planned investment in the project is estimated of 50 million. The prior information submitted will now be examined by the DPU and the city council executive.

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